Looking for an out of the box way to promote your business? Get noticed at The Promenade Shops at Saucon Valley!
The Promenade Shops at Saucon Valley offers a unique blend of fashion retailers, one-of-a-kind boutiques, and an exceptional selection of restaurants in an outdoor setting. The Lifestyle Center's Main Street gives a reminiscent downtown-style shopping feel with an impressive line up over 55 tenants including a state-of-the-art 16 screen movie theatre! Visitors will undoubtedly enjoy the ambiance, convenience and unparalleled experience of shopping dining and entertainment options at The Promenade Shops at Saucon Valley. The Lifestyle Center's advertising program is an incredibly effective out-of-home media platform that raises brand awareness for local and national companies. This program is designed by marketers, so out of the box ideas are not only welcomed, but encouraged! We aren't looking to dish out sales pitches; we want to create lasting partnerships! So become part of our first-string lineup as a premier partner of The Promenade Shops at Saucon Valley.
Marketing Director & Business Development Manager
Krista Berardelli is the Marketing Director and Business Development Manager for The Promenade Shops at Saucon Valley. Krista oversees all marketing and events as well as local leasing initiatives. Krista works with local and national businesses to create business, partnerships and connections with The Promenade’s shopper through leasing, advertising opportunities and sponsorships. Over 55 shops and restaurants operate at The Promenade Shops at Saucon Valley and work with Krista to leverage their brand through on-site events.
Krista is the Vice Chair of the Greater Lehigh Valley Chamber of Commerce Young Professionals Council. Serving the YPC since 2017, Krista has been an active member of the events and marketing committees.
Her professional career first took off at Lehigh Valley International Airport (ABE), ascending from Marketing Intern in 2015 to Marketing Coordinator in 2017. In her position as the Marketing Coordinator, she focused on ensuring a first-class customer experience. Krista utilized the amazing talent and tools in the region which included the launch of Music in the Airport – a partnership with ArtsQuest, a local nonprofit that hosts the largest free music festival in the world, to feature homegrown musicians in a live concert setting at ABE.
Krista has a Bachelor of Science in Business Administration with a Dual Degree in both Management and Marketing from Kutztown University. She resides in Freemansburg and hopes to continue growing her network in the Lehigh Valley.
Contact Krista Berardelli at kberardelli@centennialREC.com for more information or to set up a tour of the property. The opportunities are endless!